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Speakers

Aaron Hurst

Founder & Chief Executive Officer

Taproot Foundation & Imperative

Aaron Hurst is a globally recognized entrepreneur who works to create communities that are empowered to realize their potential. He is the CEO of Imperative, a technology platform that enables people to discover, connect and act on what gives them purpose in their work. Aaron is a close advisor to many global brands and frequent speaker and writer on the development of the Purpose Economy.

He is the founder and an active advisor to the Taproot Foundation where he was the catalyst and lead architect of the $15 billion pro bono service market. He was the creative force behind the conception of the national Billion + Change campaign. 

Widely known for his thought-leadership, he is the author of The Purpose Economy (April 2, 2014) and co-author of the children’s book, Mommy & Daddy Do It Pro Bono, and Powered by Pro Bono. He is also a regular blogger for the Huffington Post, Stanford Social Innovation Review and LinkedIn.

Aaron is a member of the Nonprofit Times’ Power & Influence Top 50, and has been recognized as a top social entrepreneur by Fast Company,Ashoka, Draper Richards Kaplan Foundation, Manhattan Institute and theCommonWealth Club. In 2009, he received the highest honor bestowed on an alumnus of the University of Michigan. He is a frequent speaker at conferences and universities.

An entrepreneur since 16, Aaron began his career as a social innovator at the University of Michigan, where he designed and led an educational program for local correctional facilities, subsequently becoming the first student to receive the Michigan Campus Compact Award.

Born in Aspen, Colo., Aaron has lived in Bisbee, Boulder, Halifax, Ann Arbor, Prague, Chicago, and San Francisco. He currently resides in Brooklyn with his wife Kara Hurst, their two children.