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Claude  Grunitzky


True 212

A lateral thinker and successful serial entrepreneur, Claude is the founder of TRACE Magazine. He is also the co-founder/chairman of TRUE, a New York, London and Paris-based transcultural think tank. In February 2003, Grunitzky and two business partners completed a multimillion-dollar financing deal led by Goldman Sachs Group. TRACE, which now reaches more than 50 million people across 160 countries, was successfully sold to a French investor group in July 2010.

Raised in Lomé, Togo, Washington, DC, Paris and London, Claude speaks six languages and carries three passports. His exposure to so many cultures has shaped his transcultural philosophy and informed the creative energy of his entrepreneurial ventures. Claude has created groundbreaking international exhibitions in such major museums as MUSA in Vienna, written for such leading newspapers as The Guardian, Libération, NRC Handelsblad, and Globo, and co-produced a documentary for the BBC. Claude is the author of the book: “Transculturalism: How the world is coming together.”

In 2009, he was voted the “Most Influential French Person in America” by France Amerique Magazine.

An innovation advisor to government heads and mentor to more than 30 entrepreneurs and intrapreneurs at some of the world’s most admired companies, Claude is an MIT Sloan Fellow and a French American Foundation Young Leader.